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Sunday, 10 March 2013

Question Five: Project Overview

Monday 11th March 2013

Project Overview


Overall, I feel as if the project as a whole was very successful and I have completed it feeling proud about the three main products that I have created; however I do wish I managed my time more carefully and was more organised as a lost a section of time due to commitments in other subjects.

The A2 course, in my opinion, has been much more interesting and challenging to complete compared to the AS course; particularly, in terms of the genre I have chosen. I initially begun the course researching the indie genre however in the initial stages I took the decision to change to the Pop genre; this is because, I had studied the indie genre in AS therefore I initially chose this genre as I had a lot more knowledge on it, but then I decided that I wanted to challenge myself and choose a genre that I had never looked into before hence my move to the Pop genre.

I felt as if Pop music videos were generally labelled “cheesy” so I wanted to challenge this preconception that was made and create a music video that could be enjoyed by almost anyone. I also took the decision to tie both my magazine advert and digipak into the same theme as my music video so it was evident that I had this continuous theme.

Throughout this entire project I have learnt a lot about the music industry and other factors within it and feel as this growing knowledge was beneficial in the success of my products. In addition, I learnt a lot more skills in terms of the new pieces of media technology used e.g. I had used the program Adobe Premiere before, however I only learnt the basic functions of it, but during this course my skills within this program have greatly improved as I have gained more knowledge on the features available e.g. altering the levels of a video, shortcuts to different tools, changing the “curves” of a video to alter the colour correction etc. In addition, I feel as if I have a greater understanding on the equipment available to me and overall feel as I could use similar equipment successfully and professionally in the future.

Also during the project I have understood the importance of gaining feedback on the products I have created this is evident in some of the  drastic changes in some of my products which was a combination of myself and feedback from media students, my media teacher, and people from my target audience. This mixture of feedback has been very beneficial and enabled me to make some great improvements to my products.
In conclusion, I have thoroughly enjoyed this project as I got to experiment with all different types of media from print tasks, to a production of a music video and finally being involved in the editing process and as a result I am happy with the overall outcome. 

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